x3 Branding

Print design

Print design is a concept which is frequently confused with printing – clients usually expect these two services to be done with the same service provider (usually a design studio). However, this is not the case.

You have probably already received a call from a potential customer asking if you design and print, say, billboards or brochures. If you are a graphic design studio or a designer-oriented only towards the design process and virtual (digital) products and want to learn more about print design and how to deal with clients who want something you cannot provide them with – keep reading.