x3 Branding

DevJam

DevJam is a community created by Sytac that creates conferences and meet-ups for developers who want to stay on top of their game.

Color

The colors we choose reflected the feel
our client wanted to invoke: playfulness, motivation and success

Font

Heading font: Open Sans Bold
Body font: Open Sans

Logo

The idea behind DevJam’s new branding was to create a modern-looking logo that would consist of an icon and typography. We used the colors from their main company, Sytec and created an icon that represents a jar of jam. However, when you look at the icon in a 90 degree angle, you’ll also notice it is a letter “D” (for Dev)

Mood board

Feel the soul of this brand.

Social media design

Result

Today, DevJam has a modern and memorable look that will last a long time.